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Professionals reviewing a website and search plan together in a bright conference room.

About

We work with the business that needs to rank.


National Search Authority is a direct-to-business SEO and web design firm. You hire us. We do the work. The site, the search plan, and the conversation belong to your brand.


Who we are now

National Search Authority is a direct-to-business SEO and web design firm. You hire us. We do the work. The site, the search plan, and the conversation belong to your brand.

We are the team you call when search is part of how you sell — not a side project parked with a vendor you never meet. National Search Authority works with the company that owns the problem: a regional operator trying to own a metro, a brand with many stores or clinics, a franchisor or franchisee navigating territory rules, a national company competing for queries that are not tied to a city, or an ecommerce team that needs category and product pages to produce revenue.

There is no founding myth on this page, and we will not invent a year, a headcount, or a trophy wall. What is true today is simpler. We take the engagement. We write the plan. We build or repair the site on the platform you already use — or the one you should use. We measure the work against the search problem you actually have.

If you want the service map first, start on the SEO overview or web design. If you already know the metro, open a city page such as Los Angeles or New York. The FAQ is for the decision you are making now; Contact is for the brief.

A professional team meeting around laptops in a bright office.
Professionals reviewing a website and search plan together in a bright conference room.

Direct clients. Direct work.

You talk to the people doing the SEO and the site work. The location pages, the technical cleanup, the information architecture, and the measurement plan are built for your name — not relabeled for someone else’s letterhead.

That matters when a listing is wrong, a franchisee launches a competing domain, or a filter URL starts eating crawl budget. Those are operator problems. We treat them that way.

What we concentrate on

Search that matches how demand actually splits

Regional, multi-location, franchise, national, and ecommerce fail for different reasons. We do not sell one generic SEO package and rename the headline.

Websites that can be understood and converted

Design and SEO are the same brief: crawlable structure, honest platform choice, and pages that ask for the next action.

English and Spanish, same process

The public site, the forms, and the engagement can run in English or Español. The work does not get thinner in the second language.

Nationwide scope

We take work across the United States — a metro, a multi-state footprint, a franchise system, or a national brand. A single ZIP code is not the business model.

How an engagement runs

  1. Listen to the footprint

    We map how you sell, where you operate, what the current site can support, and which queries — branded, local, and commercial — actually matter.

  2. Write the plan

    You get a written plan: page types, location or category architecture, technical priorities, and what we will not do because it wastes crawl or duplicates pages.

  3. Ship the work

    We implement the site work and the on-page, technical, and listing work the plan called for — on the platform you chose.

  4. Report what moved

    Reporting is tied to the engagement: rankings that match the service, location or product visibility, and the actions the site is supposed to produce.

A conference room with a large United States map on the glass.

Two languages, one standard

If your customers search in Spanish, the site and the conversation should not be an afterthought. We run the same Discover → Strategy → Build/Optimize → Measure process in English or Español.

If this is the kind of firm you wanted to hire

Tell us what you sell, how many locations you run, and whether the site needs a rebuild. We will tell you which service fits — and which one does not.

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